TOOLBOX

Tips & Tricks

 

What is WordPress?

What is WordPress?

It’s the best way to build a website! WordPress is the world’s most popular website builder, powering over 43% of the world’s websites from Fortune 500 companies to bloggers and small businesses. It has become so popular because it is easy to use and completely...

read more
Is a logo a brand?

Is a logo a brand?

To cut it short, no, a logo isn't a brand but an integral part of a brand. What is a logo? A logo is a symbol made up of text and graphical elements that identifies a business.   What is a brand? A brand is a sum of many parts. A brand is everything that someone...

read more
What is a basic style guide?

What is a basic style guide?

A basic style guide defines your logo and outlines what colours and fonts you should use. Logo, colour and typography are the three key components to your business's brand and visual identity. A style guide is needed to help keep key elements of your business's visual...

read more
What is a “digital logo suite”?

What is a “digital logo suite”?

A digital logo suite is a collection of different versions of your logo for use in print and screen/web applications. As a general rule of thumb, anything for: Print use CMYK 300dpi eps Screen / Web use RGB 72 or 144ppi jpeg or pngNow, let me explain all the...

read more
Why your business needs a website rather than a facebook page

Why your business needs a website rather than a facebook page

Why do I need a website if I have a Facebook page? Facebook business pages are a popular option for business owners because they’re free, and they understand the system as they use Facebook in their personal lives.  However, now it is more important than ever to have...

read more
How to choose a domain name

How to choose a domain name

What is a domain name? A domain name, put simply, is the address of your website. The domain name is the www. bit people type into their browser to find your business. You can't have a website without a domain name. Should I have a .com? The .com extension on the end...

read more